This guide will serve as a playbook to help you quickly set up your affiliate program and start growing your affiliate network today.
**Please note: Once you install Social Snowball, the thank you page feature will begin displaying automatically.
Set the discount code and commission settings
Before you start acquiring affiliates, it is important that you set the discount code and commission settings to your preference.
The discount code settings adjust aspects of the coupon code that will be generated for your affiliates. These settings allow you to define whether you want the discount code to be a fixed rate or calculated percentage, what the value of the discount code will be, and finally what the format of the code will be.
The commission settings adjust aspects of the commission you will be paying out to affiliates for the sales they generate for your store. These settings allow you to define whether you want the commission to be a fixed amount or calculated percentage of the referral sale, and what the commission value will be.
It is important that you have a good understanding of your profit margins while deciding the values to set for your discount code and commission settings. For example, if you sell a $100 product with $50 profit on a regular sale, here is how you would calculate your profit on a referral sale:
If you set your commission value to $5 and your discount code to 10%, then your $100 sale would be a $90 sale with the discount code applied. Additionally, you would have to pay your affiliate $5 for their commission. So your profit on the sale would come out to $35 instead of $50. That may seem scary, but keep in mind that all referral sales are free sales, meaning you didn't have to spend any advertising dollars to acquire this customer. It is free profit for your business!
To set up your discount code and commission settings, go to the customize tab in your Social Snowboard dashboard.
Update your account info
It is important that your account info is up to date and accurate, so your affiliates have an experience in their affiliate portal that is in line with your branding. To update your account info, go to the "Account" tab in your Social Snowball dashboard.
** Please note: When uploading your logo icon, the image may appeared squished in the preview. This is totally fine, the image will appear identical to the original image you uploaded when shown to your affiliates.
Set up your payout preferences
Selecting the payout methods you are comfortable offering is an important part of getting your affiliate program ready. To do this, go to the "Settings" tab, and select which payout methods you would like to offer and click save. Please note: your affiliates will be given a selection of payout methods to choose from predetermined by the methods you preselect.
We highly recommend setting up our Veem integration for the easiest payout experience. Using this integration, you can send instant bank to bank payouts to your affiliates with just a couple clicks, all within the Social Snowball dashboard. For more info on setting this up, click here.
Finally, we recommend that you embed a sign up form on your Shopify store so that you have a way to convert non-buying store traffic into affiliates. For instructions on how to do this, click here.
For info on what your affiliates see once they get a referral sale, click here.
Need help sending payouts? Click here.
If you need more help getting your account set up or have any questions at all, please visit our support page.