When an affiliate joins a program in Social Snowball, you have the ability to automatically send them a free product as a welcome gift. The gift can be any product from your Shopify.
Want to manually create a gifting campaign for existing affiliates? Learn about Gifting Campaigns.
Go to the Programs tab in Social Snowball and click on the program you want to create a welcome gift for.
You cannot add a welcome gift to the default program. To utilize this feature, first create a new program.
From within the program builder page, click on the WELCOME GIFT tab.
Turn the Send a free welcome gift toggle switch on.
Select the eligible products for affiliates to choose from when redeeming their gift using the Choose Gifts button.
Select the number of products an affiliate can claim from your selected options.
Once done, make sure to click Save & Exit. Now, every time an affiliate joins this program, they'll receive a welcome gift.
You can also manage and view details from your welcome gift campaign in your Gifting tab.
The Gift name will be ProgramName - Welcome gift.
You can edit the gift campaign (for the ones that haven't redeemed their gift yet), view recipients, or stop redemption.
Each Gift name will show one of the following statuses:
Active – Auto gifting is live and available for redemption.
Stopped – Gifting has been manually ended; remaining affiliates cannot redeem.
Fully Redeemed – All affiliates have claimed the gift.
You can choose to send affiliates an email notification when they receive a gift from within the email section in the Customize tab under the Emails section.
Affiliates who receive the gift can redeem it directly from their dashboard. Here's a tutorial you can share with affiliates.
Once an affiliate redeems the gift, an order will automatically be created in your Shopify Admin. Free gift orders can also be tagged in your Shopify Admin. (tutorial)
For detailed Gifting Analytics, navigate to the Reports>Gifting tab of your dashboard. Gifting analytics provides key metrics such as the program when the gift was sent, the current program, the redemption date, the gift order status, the product redeemed, and the total value of the gift. Similar to affiliate reporting, you can filter and sort Gifting Analytics to create custom reports.
